Helados Mexico Privacy Policy

Effective Date: March 1, 2020

This Privacy Policy (“Policy”) describes how Tropicale Foods, Inc. dba Helados Mexico and its brands in the United States (“Helados Mexico”, “we,” “us”, or “our”) collect, use, share and otherwise process personal information in connection with our websites, and other online websites which link to or display this Policy (the “Website”).

When we use the term “personal information” in this Policy, we mean information about you that is personally identifiable, such as such as your email address, name, company name, and telephone number (collectively, “personal information”) and how we use that information. It does not include aggregated, de-identified, or anonymized information that is maintained in a form that is not reasonably capable of being associated with or linked to you.

Please read this policy carefully to understand what we do with your personal information. If you do not understand any aspect of our Policy, please feel free to contact us as described at the end of this Policy.


Information That You Submit to Us

We may collect personal information when you send us a message through the “Contact Us” page or similar features on our Website. We may also collect personal information when you sign up to receive news and updates from us or submit comments through our Website.

Information We Collect Through Your Use of the Website

We automatically collect certain types of usage and device information when you visit our Website, read our emails or otherwise engage with us. We typically collect this information through use cookies (a small piece of code sent from a website and stored on your device), web beacons or pixels and similar tracking technologies, and we may utilize third party services to collect this information. For example, these tracking technologies may collect information about your device and its software, such as your IP address, browser type, device type, date and time stamp, unique device ID, and about the way you engage with our Website, for example, the site from which you came, the pages you visit, how frequently you access our Website, whether you open emails or click the links contained in emails, whether you access the Website from multiple devices, the products you view and click on, and similar actions you take.

We may use this information collected through tracking technologies to provide custom, personalized content and information, including targeted content and advertising, recognize you across multiple devices, monitor aggregate usage metrics such as total number of visitors, traffic, usage, and otherwise enhance our Website and your user experience.

Your browser may give you the ability to control cookies or other tracking technologies, or to reject browser cookies.

Google Analytics and Advertising

We use Google Analytics to better understand how our users interact with our Website. For information on how Google Analytics collects and processes data, as well as how you can control information sent to Google, review Google’s site “How Google uses data when you use our partners’ sites or apps” located at www.google.com/policies/privacy/partners/.  You can learn about Google Analytics’ currently available opt-outs, including the Google Analytics Browser Ad-On here https://tools.google.com/dlpage/gaoptout/.

Our Do Not Track Policy

Some browsers have “do not track” features that allow you to tell a website not to track you. Enabling this feature on your browser will send a request to our Website not to collect or track your browsing data. Our Website follows “do not track” requests.


We may use your personal information in the following ways:


We may share your personal information in the following ways:


Our Website is intended for adults. We do not knowingly collect or solicit any information from anyone under the age of 13 though our Website. In the event that we learn that we have inadvertently collected personal information from a child under the age of 13, we will delete that information as quickly as possible. If you believe that we might have collected personal information from a child under the age of 13, please contact us at:

Tropicale Foods

1237 W State St.

Ontario, CA 91762

United States


Phone: (800) 586-1677

Email: “Contact Us”



We use industry standard security measures and safeguards to protect the confidentiality and security of personal information. However, the Internet is not 100% secure. Like all businesses, we cannot guarantee the security of the personal information you provide to us via the Website. This Website is intended for use in the United States and is subject to the laws of the United States. Our Website is operated and managed on servers located and operated within the United States. By using and viewing the website, you agree and consent to the transfer to and processing of personal information on servers located in the United States, even if you travel or are located outside the United States.


Our Website may contain links to other third-party sites. We do not own or control third-party sites and they are not governed by this Policy. We are not responsible for the privacy practices of such other sites.


If you have any questions, comments or concerns with respect to our privacy practices or this Policy, or wish to update your information, please feel free to contact us at:

Tropicale Foods

1237 W State St.

Ontario, CA 91762

United States


Phone: (800) 586-1677

Email: “Contact Us”



From time to time, we may change our Policy. We will notify you of any material changes to our Policy as required by law. We will post an updated copy of this Policy on our Website. Please check our Website periodically for updates.


As a California resident, you may be able to exercise the following rights in relation to the personal information about you that we have collected (subject to certain limitations at law):

  1. Right to Knowledge

The right to request the following information relating to the personal information we have collected about you and disclosed in the last twelve (12) months:

  1. Right to Access
  1. Right to Request Deletion
  1. Right to Opt Out of Data Sales

The right to direct us not to sell personal information we have collected about you to third parties. Helados Mexico does not sell your personal information.

Marketing Communications: California’s “Shine the Light” law (Civil Code § 1798.83) also permits California residents that have an established business relationship with us to request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes during the immediately preceding calendar year or to have the right to opt out of such disclosures.

To Exercise Your Rights to Knowledge, Access, Deletion and/or Marketing Opt Outs

Please submit a request by sending an email to us by following this “Contact Us” link,

by sending a letter to:


Tropicale Foods

1237 W State St.

Ontario, CA 91762

United States


or by calling us at (800) 586-1677


We will need to verify your identity before processing most requests, which may require us to obtain additional personal information from you. Please provide your name, email address and mailing address in the original request, as well as an explanation of the rights you wish to exercise. We will only use the personal information provided in connection with a California Consumer Rights Request to review and comply with the request. If you do not provide this information, we may not be able to verify or complete your request in all circumstances.